This article is by Lesley Hensell of Riverbend Consulting. Over the last few months, Amazon made significant changes to the Seller Central interface. Each of these modifications is a subtle nudge, encouraging certain seller behaviors and discouraging others. Many sellers, however, have not seen these changes for what they are. In their efforts to keep […]

This post How Amazon Makes Small Changes to Subtly Manipulate Seller Behavior is from Web Retailer.