Creating an optimized email marketing strategy is key to engaging new and existing customers. Email and SMS help businesses reach more customers, converse with them on a personal level and customize the shopping experience to cater to their interests.
Automate your email and SMS campaigns by leveraging an automation tool, like Klaviyo, to increase efficiency and create a more personalized customer experience. In this blog, we’re breaking down the various Klaviyo integrations to help you integrate more data and improve your marketing strategy.
eCommerce marketing tools are great for winning back lost customers, capturing abandoned carts, offering product recommendations and so much more. Using a tool like Klaviyo is beneficial for businesses that want to utilize their customer data to create segmented and customized offers.
Native Klaviyo Integrations
Klaviyo natively integrates with 100+ marketing tools for eCommerce businesses. In addition to an easy set up and robust functionality, the native Klaviyo integrations allow companies to merge as much data as they want, with zero hidden fees or limitations.
Integrate customer data from your eCommerce store − such as email, phone number, birthday, gender, average time between orders, first and last order dates and more − into Klaviyo to better segment users and personalize shopping experiences.
Here are just some of the native Klaviyo integrations:
Explore the full list of native Klaviyo integrations here to see how you can make the most out of your customer data and enhance your eCommerce marketing.
Direct Klaviyo Integrations
If you want to sync customer and order data from a custom eCommerce platform that isn’t on the list of the 100+ native integrations above, Klaviyo’s open API offers the option to directly integrate with just about any platform that exports data.
The best part is: there are no limitations on how much data businesses can integrate. That’s right − Klaviyo’s NoSQL architecture has no limits on data volume, data fields or age of data. Plus, businesses don’t need to pre-define their data schema in order to start using it.
With unlimited opportunities to leverage your data, Klaviyo makes it easy for businesses to create segmented, optimized and personal marketing campaigns for various customers. Klaviyo’s API documentation lets companies track key metrics, such as whether a person created an order, opened or closed an order form, saved an item to their wishlist and so much more.
Even offer personalized product recommendations based on a customer’s previous buying behavior, or take advantage of Klaviyo’s automatic customer-level predictions to see a customer’s lifetime value, churn risk and more.
These Klaviyo integrations really help businesses make the most of their customer and order data. If you are considering using Klaviyo for its automated email marketing and SMS features, we suggest you take the leap and invest in the tool.
Wondering how much it’ll cost you? Estimate the cost of Klaviyo here. Pricing is based on the size of your contact list and the number of SMS messages your brand plans to send to customers.
If you have any questions or would like to learn more about how Klaviyo can help your eCommerce business, contact us through the form below. A member of our team will be in touch!